When a prospect goes to a search engine and searches a keyword term, a video hosted by YouTube or a video hosted by Google will usually appear on the first page. That is, unless the prospect is in the US and specifically looking for a business called "Dion Nissen Company". If you've got a video on the first page, then you are in business.
Video is fun to watch and is a visual medium. Which makes video marketing extremely powerful. It is a powerful way to create the awareness you need to build the brand, introduce yourself, and sell the product or service. Remember, the more people who know your business the more conversions you will see. So, make sure that your videos are easy to digest and give all the information about your business, product, or service. That way, prospects will buy into your video marketing and support you in what you want to do with the brand.
Now, let's go deeper and see why video marketing is so important to your business growth.
There are 2 ways to do video marketing. The most direct way is to use video on your website. People may not read most of the web pages and will get bored easily, but they love to watch and search video. So, in that case you may want to use YouTube or your social networking profiles to do video marketing. Using YouTube or other social profiles will boost your video views. For example, if you have several videos, most likely your videos will be on several different social profiles. Your content will be promoted and shown to people more often than not.
The other way is to use videos on your website. The advantage of using video is that you can show the product from the viewer's perspective. So, you can show the product from a customer's point of view and show how your business can help the customer. The videos you create should be concise, easy to understand, informative, and easy to explain to your prospects. They should also be localized. For example, if you have a video on your website about how to disinfect water valves, then you probably won't want to upload the video on YouTube. You would rather have a video on your website or on YouTube that explains how to disinfect water valves, how to properly line water valves, and safety tips on how to disinfect water valves
If you want to be successful with video marketing, make sure you have a good video and a strong call to action in the video. That way, your video marketing is a good idea. Don't make it too long and don't make it to long. Your audience might not watch 10 minutes of your video and will close the video. The most important thing is to be successful with video marketing, just keep your video concise. Video in marketing is fun to watch and is a visual medium. Which makes video marketing extremely powerful. It is a powerful way to create the awareness you need to build the brand, introduce yourself, and sell the product or service.
Why videos? Well videos are easier to watch than text or pictures. You see something, and on your immediate experience you know this is the product, your expert opinion, service or company. It is more personal. It is easier to watch and remember.
More important is the fact that when you're watching a video it is on auto play. This means that your interests are immediately met. A video follows the activity, which means your interests are more likely to be met by your future visits to the site. It's an instant, no hassle sale.
If you're marketing a product or service you can add a few images to the video. This will make it more eye catching and will help the product stand out. You can place the product, your website or your name and it will instantly add to your web traffic.
These are a few tips on how to get the most out of video marketing. Video can be used to promote products in a video, how to videos, how to use videos, how to tutorials videos and how to tutorials. These are just a few, there are many types.
It can be used to add value to your website, product or service. Videos should be 10-30 seconds. This can be a great way to direct traffic to your website or sales page. It will help you sell your product, service or brand. It is a very effective, simple and effective marketing tool.
If you're marketing a product or service you can create a how to video. It will help you build the trust you need to get a sale. How to videos is a great way to promote the product or service.
* Adding valuable information to your product or service, How to videos can help you with training, providing information, sharing tips or instructions.
* You can also add your website, product or service information to the videos you create.
* Videos that sell, how to videos need to be entertaining and informative. This is what will attract your viewer. Remember, people on the internet don't want to be sold. They want to be taught how to do something. If you can get people to watch your video and learn how to do something through a video, you'll be ahead of the pack.
* Videos on website or blog. It helps with SEO.
* Video can also be placed on your Facebook, YouTube or other social media account. It doesn't have to be a paid placement. It can add great value to your followers. This helps boost your presence and makes your voice heard.